Wendela van Dedem is an experienced Senior Marketeer at Nmbrs, specializing in B2B campaigns for the accountancy sector. A graduate of Nyenrode Business Universitys Marketing Leadership Program, she combines nearly a decade of industry expertise with strategic execution. People who have recommended her describe her as a "powerhouse" with a "winners mindset".
Outside of marketing, Wendela has a notable background in elite sports as a former Hoofdklasse hockey goalkeeper for THC Hurley, where she played for eight years. She now leverages this experience as a sports commentator for Viaplay, blending her passion for hockey with strong communication skills.
She uniquely combines a career in B2B tech marketing with a public-facing role as a national sports commentator.
Read the full overview →They respond well to confident salespeople. They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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