Wendy Baker

Cheerleader
DISC Type : Is

Director of Strategic Communications at AbbVie

Los Angeles Metropolitan Area, United States

Overview

Wendy has no verified overview

Personality Overview

Story-Driven

Listener

Cheerful

They are more likely to opt for solutions that are proven in the market.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Wendy has no verified topics they care about

Media Appearances

Wendy has no verified media appearances

Work History

1-2019
Director of Strategic Communications at AbbVie
1-2019 - 3-2024
Director, Strategic Communications- Retina at Allergan
6-2017 - 10-2018
Regional Field Marketer, Patient Advocacy at Genentech
9-2015 - 6-2017
Thought Leader Liaison at Genentech
1-1998 - 7-2015
Executive Area Business Manager at BiogenIdec

Education

1985 - 1990
Bachelor's degree from California State University, Fullerton

More Information

Social Presence :

Prographics :

Exp : 27 Location : Los Angeles Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Strategic Communications at AbbVie
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Insights For Selling To Wendy

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • Be visibly appreciative of their actions during your interactions

DONT's

  • Don’t get into excessive details unless prompted
  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t push them to make decisions very fast, let them take their time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wendy is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from Wendy

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will Wendy move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can Wendy take some risk or not?

  • They probably won’t put a lot at risk.

You And Wendy

Personality Compatibility


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