Wendy Yu in

Wendy Yu

Trailblazer · DISC type DI
Chief Digital Officer at Cuyana
📍 San Francisco, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Current Role
Chief Digital Officer
Location
San Francisco, California, United States
Personality Overview

How Wendy shows up

Persuasive
Friendly But Fast
Informal

They like to keep things under control. They respond better to a combination of speed and relationship. They are more likely to be open to unproven but exciting technologies.

Priorities

Topics Wendy cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

4-2018
Chief Digital Officer
Cuyana
12-2022 - 8-2023
Interim Head of Performance Marketing
Cuyana
10-2021 - 12-2022
Advisor
Cuyana
8-2016 - 3-2018
Vice President, Marketing
Cuyana
11-2014 - 3-2016
Vice President, Marketing
Kabam
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
MBA
University of Michigan - Stephen M. Ross School of Business
Bachelor’s Degree
Massachusetts Institute of Technology
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

Other Cuyana Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Wendy. Free, 10 seconds.