Will Boex is the Founder and CEO of Flexi-Hex, an innovative sustainable packaging company born from his passion for surfing. Leveraging a background in operations and a BSc from the University of Plymouth, he is focused on scaling the business and eliminating plastic waste through patented paper-based solutions.
Outside of leading his company, Will is a passionate surfer and is committed to a balanced lifestyle in Cornwall. He prioritizes spending quality time with his family and enjoying the outdoors, particularly the local surf.
His companys patented honeycomb sleeve design was originally invented to find a plastic-free way to protect surfboards during shipping.
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