Will Hanschell
Login to view DISC.Will is the Co-Founder and CEO of Pencil, a pioneering Generative AI marketing platform. With a background in building consulting and creative businesses, he is described by peers as super bright, commercial, and hard-working. He holds a BA from the University of Cambridge and is focused on making AI a practical tool for creatives.
Born in Barbados, Will is passionate about creating a virtuous cycle for the Caribbeans future by exporting digital culture and importing new talent. His interests lie at the intersection of technology, global culture, and economic development, driven by a mission to uplift his home region.
His company, Pencil, was named a "Gartner Cool Vendor 2025 for AI in Marketing."
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