Will Muecke

Trailblazer
DISC Type : DI

Co-Founder, Chief Investment and Strategy Officer, and Managing Member at Artemis Growth Partners LLC

London, England, United Kingdom

Overview

Will Muecke is the Co-Founding Managing Member of Artemis Growth Partners, a private equity platform focused on ESG and impact investing within the global cannabis industry. A former Managing Director at Goldman Sachs, he has over 30 years of experience in global finance, mergers, and corporate finance. He earned his Master of Science from Kings College London.

Wills personal interests align with his professional focus on impact. He is an Advisory Director for Team CoreCo, a non-profit developmental sports team guided by a "person first, athlete second" philosophy. His passion for the cannabis sector was also influenced by his sisters use of medical cannabis during her cancer treatment.

He co-founded CoreCo Private Equity, an impact fund which was rated "Best for the World" by GIIRS in 2017.

Personality Overview

Friendly But Fast

Informal

Charismatic

They respond better to a combination of speed and relationship.  They are more likely to be open to unproven but exciting technologies. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Global Cannabis Market
Co-founder of a private equity firm 100% dedicated to the global cannabis industry. He frequently speaks and posts about market growth, medical validation, and legislative changes.
ESG & Impact Investing
A career focus, having co-founded two ESG/impact funds. He believes in a holistic business approach that cares for customers, employees, vendors, the community, and investors.
Novel Therapeutics
Posts about the potential of neuroplastigens, or psychedelics, as next-generation therapies for treatment-resistant depression and other neurological conditions, signaling an interest in biotech innovation.

Media Appearances

Will has no verified media appearances

Work History

7-2017
Co-Founder, Chief Investment and Strategy Officer, and Managing Member at Artemis Growth Partners LLC
3-2022
Independent Board Member at Clever Leaves
11-2011
Advisory Director at Team CoreCo
Co-Founder and General Partner at CoreCo Private Equity
Managing Director at Goldman Sachs

Education

12-2025 - 12-2027
Master of Science from King's College London
1990 - 1991
FALCON Program from Cornell University Graduate School

More Information

Social Presence :

Prographics :

Exp : 14 Location : London, England, United Kingdom Job Level : Leadership Designation : Co-Founder, Chief Investment and Strategy Officer, and Managing Member at Artemis Growth Partners LLC
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Insights For Selling To Will

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Showcase existing customers and use case-studies to grab their attention
  • Help them visualize the impact of their decision

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Will is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Will

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Will move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Will take some risk or not?

  • They can take risks if necessary.

You And Will

Personality Compatibility


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