Yathu Kanagaratnam

Evaluator
DISC Type : DCS

Head of Technology & AI Strategy at Goddiva

Romford, England, United Kingdom

Overview

Yathu has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Yathu has no verified topics they care about

Media Appearances

Yathu has no verified media appearances

Work History

4-2024
Head of Technology & AI Strategy at Goddiva
12-2021 - 3-2024
Chief Executive Officer at City Goddess
6-2020
Operations Manager at Kugans.com
11-2019 - 12-2021
Fashion Portfolio Manager at City Goddess
5-2015 - 10-2019
Business Development Manager at City Goddess

Education

2014 - 2015
Master of Business Administration (MBA) from Cardiff University / Prifysgol Caerdydd
2009 - 2011
BABS from University of Gloucestershire

More Information

Social Presence :

Prographics :

Exp : 14 Location : Romford, England, United Kingdom Job Level : Mid-senior Designation : Head of Technology & AI Strategy at Goddiva
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Insights For Selling To Yathu

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Yathu is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Yathu

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Yathu move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Yathu take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Yathu

Personality Compatibility


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