Yvanie Trouilleux in

Yvanie Trouilleux

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Manager, Global Demand Generation at Ekimetrics
📍 Greater Paris Metropolitan Region, France

Yvanie is an experienced international marketing leader in the B2B SaaS and IT industry, specializing in GTM strategy, demand generation, and brand awareness to drive revenue growth. Educated at Université Paris Nanterre, colleagues describe her as professional, efficient, and effective.

She is a member of CMIT, the French club for IT Marketing & Communication Directors, and has authored articles on the evolution of business communication.

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Experience
23 Years
Current Role
Manager, Global Demand Generation
Job Level
Middle
Location
Greater Paris Metropolitan Region, France
Personality Overview

How Yvanie shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Yvanie cares about

AI in Marketing
In her new role at Ekimetrics, she is focused on applying AI and data science to deliver significant value and drive demand generation.
Go-to-Market Strategy
A core part of her expertise, focused on go-to-market optimization, product launches, and driving international revenue growth for SaaS products.
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Career

Work history

12-2024
Manager, Global Demand Generation
Ekimetrics
10-2022 - 12-2024
Senior Product Marketing Manager EMEA & APAC
RingCentral
3-2021 - 9-2022
Regional Product Marketing Manager France
RingCentral
1-2017 - 2-2021
Senior Field Marketing Manager France
Mitel France
10-2014 - 1-2017
Marketing Manager France
Mitel France
In the press

Media appearances

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Education
2001 - 2002
Master's degree Operational & International Marketing
Université Paris Nanterre
2000 - 2001
Sweden
Uppsala University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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