Aaron Nichols in

Aaron Nichols

Trailblazer · DISC type DI
Founder at COGreen
📍 Longmont, Colorado, United States

Aaron is an award-winning solar marketing and sales professional at Exact Solar, known for his unique approach of leveraging storytelling over technical jargon. A Colorado State University graduate, he hosts the popular "This Week In Solar" podcast. Colleagues and industry peers describe him as authentic, approachable, and one of the best clean energy storytellers.

Outside of his professional roles, Aaron is passionate about building community. He founded COGreen, a clean energy networking group that hosts a monthly "Green Drinks" event on a friends farm in Longmont, Colorado. He believes that the quality of relationships determines the quality of life, which is reflected in his community-building efforts.

His unconventional journey into the solar industry began after a chance meeting with circus performers on a beach in Ecuador.

Read the full overview →
Experience
3 Years
Current Role
Founder
Job Level
Leadership
Location
Longmont, Colorado, United States
Personality Overview

How Aaron shows up

Assertive
Persuasive
Informal

They like to keep things under control. They are more likely to be open to unproven but exciting technologies. They do not mind taking risks and can make hard decisions, if necessary.

Priorities

Topics Aaron cares about

Solar Storytelling
He believes emotion-led stories sell solar, not technical facts. He advocates for making clean energy personal and accessible through human narratives rather than complex data.
Clean Energy Community
He founded COGreen, a networking group in Colorado, and hosts regular "Green Drinks" events on a local farm to connect people passionate about sustainability.
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Career

Work history

4-2025
Founder
COGreen
4-2025
Podcast Host
This Week in Solar
1-2025 - 7-2025
Product Marketing Consultant
Optivolt
3-2024 - 6-2024
Email and Social Media Copy Editor
SunCast Media
1-2024 - 1-2025
Contributing Marketing Writer
beehiiv
In the press

Media appearances

Funnest Podcast Ever! with Aaron Nichols of This Week in Solar Podcast. Featured in Sean White’s Solar and Energy Storage Podcast (GetPodcast)
See now
Education
8-2015 - 5-2018
Bachelor of Education (B.Ed.)
Colorado State University
5-2022 - 9-2022
B2 Fluency Certificate in Spanish
Antiguena Spanish Academy
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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