Abby Luther
Initiator · DISC type DiAbby is a senior marketing leader with 15+ years of experience in the automotive and consumer goods industries, currently serving as Senior Manager, Customer Experience at Angle Auto Finance. She holds a Masters in Organisational Psychology and is often described by colleagues as calm, collaborative, and smart, with deep expertise in data-driven marketing and CX strategy.
Outside of her professional life, Abby is a parent who values spending dedicated time with her son and family. Her interests also include major brands known for their customer experience, such as The Walt Disney Company, reflecting her professional focus on a personal level.
Unique fact: While at Toyota, Abbys work on the "Go Places with Toyota" app won an award for "Custom – App/Digital Edition. "
Read the full overview →How Abby shows up
They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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