Abdellah Mellouk

Commander
DISC Type : D

Vice President, Integrated Marketing at Scentbird

New York City Metropolitan Area, United States

Overview

Abdellah has no verified overview

Personality Overview

Candid & Clear

Decisive

Impact-Driven

They respond better to strong and respectful interactions.  They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Topics They Care About

Abdellah has no verified topics they care about

Media Appearances

Abdellah has no verified media appearances

Work History

10-2025
Vice President, Integrated Marketing at Scentbird
2023 - 2025
Vice President, Integrated Marketing at David Yurman
1-2022 - 6-2023
Vice President, Global Consumer Marketing at The Estée Lauder Companies Inc.
1-2019 - 1-2022
Executive Director, Global Consumer Marketing & Engagement - Origins at The Estée Lauder Companies Inc.
7-2018 - 12-2018
Director, Global Consumer Marketing & Engagement- Origins at The Estée Lauder Companies Inc.

Education

Estee Lauder Leadership Program from Bryn Mawr College
Master's degree from ECS (European Communication School)

More Information

Social Presence :

Prographics :

Exp : 17 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Vice President, Integrated Marketing at Scentbird
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Insights For Selling To Abdellah

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abdellah is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Abdellah

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Abdellah move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Abdellah take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Abdellah

Personality Compatibility


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