Abdul Salam, PhD

Visionary
DISC Type : Ds

Associate Lecturer at University of Melbourne

Greater Melbourne Area, Australia

Overview

Abdul Salam is an Associate Lecturer at the University of Melbourne with over 12 years of experience in marketing academia, focusing on consumer behavior and sustainability. He holds a PhD from RMIT University and is recognized by colleagues as a passionate, creative, and detail-oriented professional.

His research into ethical consumption, particularly organic food, suggests a deep personal interest in how consumer choices impact wellbeing and the environment. His professional interests also extend to the practical applications of his research in strategic consulting and the complex business of the aviation industry.

He has a unique background that includes a Bachelor of Engineering and prior work in the textile industry and consultancy services before entering academia.

Personality Overview

Objective Evaluator

Goal-Oriented

Early Adopter

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Consumer Wellbeing
A primary focus of his academic career, his research explores the intersection of marketing, consumer behavior, and ethical consumption to improve wellbeing.
Ethical Consumption
Evident from his publication "Eating for the soul, " which performed a netnographic study on the ethical motives behind organic food purchases.
Marketing & AI
His current research investigates the paradox of artificial intelligence and its impact on consumer wellbeing, showing an interest in emerging marketing technologies.

Media Appearances

Abdul has no verified media appearances

Work History

2-2024
Associate Lecturer at University of Melbourne
3-2023 - 1-2024
Course Coordinator at Melbourne Institute of Technology
8-2022 - 1-2024
Sessional Academic at University of Melbourne
7-2018 - 1-2024
Sessional Academic at RMIT University
9-2016 - 2-2024
Lecturer of Marketing at Mehran University Of Engineering and Technology, Pakistan

Education

10-2017 - 2-2022
Doctor of Philosophy - PhD from RMIT University
2010 - 2013
Master of Business Administration (MBA) from Institute of Business Administration

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Melbourne Area, Australia Job Level : N/A Designation : Associate Lecturer at University of Melbourne
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Insights For Selling To Abdul

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Let them know of potential risks but suggest mitigation methods alongside
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abdul is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Abdul

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Abdul move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Abdul take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Abdul

Personality Compatibility


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