Abirami Munusamy
Login to view DISC.Abirami is a D2C entrepreneur and the founder of two fashion and lifestyle brands, Online Shopping Cart and Indiewishh. A graduate of Kongu Engineering College, she scales purpose-driven brands by focusing on storytelling, aesthetics, and digital-first strategies for markets in India and Dubai.
Her entrepreneurial journey began in college with a simple dream to buy a camera. She is a resilient founder who, after losing a significant social media page, chose to rebuild her community. She believes business lessons can be found in unexpected, everyday experiences.
Unique fact: Abirami built a community of over 280, 000 followers, lost the platform overnight, and successfully started over with a stronger, more intentional approach.
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