Adam Lancaster

Enthusiast
DISC Type : i

Senior Director, Environment at Domtar

Prince George, British Columbia, Canada

Overview

Adam Lancaster is the Senior Director of Environment at Domtar, bringing extensive experience from leadership roles in sustainability and environmental management at Canfor Pulp. He holds a Bachelor of Science from the University of Northern British Columbia and numerous specialized certifications in process hazard analysis and emergency response.

He is an active leader who publicly supports and promotes his team members and collaborates across business units to set new standards for environmental management within his company.

Unique Fact: Adam holds advanced technician-level certifications in Hazardous Materials Emergency Response (HAZMAT) and Incident Command Systems (ICS).

Personality Overview

Non-Confrontational

Consensus Focused

Amiable & Agreeable

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Environmental Policy
He recently shared and promoted Domtar's new environmental policy, which was a product of cross-departmental collaboration.
Talent Recruitment
Actively posts about job opportunities on his team, encouraging skilled professionals to join the company.
Carbon Footprint
He is formally trained in ISO 14064, which focuses on quantifying an organization's carbon footprint.

Media Appearances

Domtar Releases First Post-Integration Sustainability Report, Marking a Milestone Toward 2030 Goals. Featured in Domtar (press release)

See Now

Work History

2-2026
Senior Director, Environment at Domtar
8-2024 - 2-2026
Senior Manager, Environment - Western Canada at Domtar
2-2023 - 8-2024
Environment Manager, Canfor Pulp at Canfor
4-2022 - 2-2023
Sustainability Manager, Canfor Pulp at Canfor
9-2016 - 4-2022
Environment Manager, Canfor Pulp at Canfor

Education

2003 - 2007
Bachelor of Science (BSc) from University of Northern British Columbia

More Information

Social Presence :

Prographics :

Exp : 20 Location : Prince George, British Columbia, Canada Job Level : Senior Designation : Senior Director, Environment at Domtar
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Insights For Selling To Adam

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adam is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Adam

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Adam move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Adam take some risk or not?

  • They can take some low-probability risks if needed.

You And Adam

Personality Compatibility


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