Adam Rawlinson

Critic
DISC Type : C

Head of IT Strategy & Governance at Alfred H Knight

Greater Liverpool Area, United Kingdom

Overview

Adam Rawlinson is the Head of IT Strategy & Governance at Alfred H Knight, where he has held several leadership roles. He is a strategic thinker focused on aligning IT with business goals to drive value. Adam holds a Bachelor of Arts from Liverpool John Moores University.

While his professional focus is on technology and strategy, Adam follows major tech companies like Google and leading research firms such as Gartner. He is passionate about continuous improvement and inspiring his teams.

After seven years leading the companys application and product teams, he transitioned into his current strategic governance role.

Personality Overview

Precise

ROI Driven

Information Seeker

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

IT Governance
This is his core responsibility. He recently attended the InfoTech LIVE conference to explore new governance and management frameworks.
Aligning IT & Business
His profile emphasizes his capability to align IT functions with the business to drive value throughout the value stream.
Team Leadership
Described as having excellent team-building skills, he is actively recruiting for key roles like Business Analysts and Project Managers.

Media Appearances

Adam has no verified media appearances

Work History

8-2025
Head of IT Strategy & Governance at Alfred H Knight
4-2018 - 8-2025
Head of Business Applications at Alfred H Knight
2-2015 - 3-2018
Business Systems Leader at Alfred H Knight
10-2012 - 1-2015
Business Systems Analyst at Alfred H Knight

Education

2009 - 2012
BA from Liverpool John Moores University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Liverpool Area, United Kingdom Job Level : Mid-senior Designation : Head of IT Strategy & Governance at Alfred H Knight
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Insights For Selling To Adam

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adam is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Adam

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Adam move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Adam take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Adam

Personality Compatibility


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