Aditya Banerjee

Inquirer
DISC Type : cd

Founder at posana

New York, New York, United States

Overview

Aditya Banerjee is the founder of Posana, a protein brand he started from his UC Berkeley dorm room, recently securing a $500k pre-seed round. He is concurrently studying Neuroscience and Nutrition on a pre-med track and has a background in medical research at institutions affiliated with Stanford, UCSF, and Harvard Medical School.

His entrepreneurial drive stems from personal experience as a chef and a weight-loss journey, which fueled his passion for creating better-tasting, nutritious products. He demonstrated leadership early by founding the first local TEDx organization in New York State and a healthcare chapter in his high school.

Unique fact: Aditya launched his company, Posana, from his dorm room and successfully raised over half a million dollars in funding while still an undergraduate student.

Personality Overview

Demanding

Upfront

ROI Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Startup Fundraising
He recently closed a $500k pre-seed round for his company, Posana, and actively speaks to other students about his fundraising journey and the importance of consistency with investors.
CPG Nutrition Brands
He founded Posana to disrupt the protein bar market, focusing on creating exciting, clean-label products to challenge what he saw as a dull and over-processed space.
Entrepreneurial Hustle
He is highly proactive in networking, booking last-minute flights for events, and even writing handwritten letters to potential investors to build relationships and close deals.

Media Appearances

Aditya has no verified media appearances

Work History

2-2024
Founder at posana
4-2025
Live Más Scholar at Taco Bell
6-2025
Advisor at KIMPOPS
7-2025
Advisor at Lumo
9-2024
Undergraduate Researcher, Neurovascular Department at University of California, San Francisco

Education

8-2024 - 5-2028
Bachelor of Science - BS from University of California, Berkeley
9-2020 - 6-2024
Education details unavailable from VESTAL SCHOOLS PRIVATE LIMITED

More Information

Social Presence :

Prographics :

Exp : 1 Location : New York, New York, United States Job Level : Leadership Designation : Founder at posana
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Insights For Selling To Aditya

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Stress on the business value that your product offers
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aditya is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Aditya

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Aditya move?

  • Their decision making speed is somewhere in the middle.
  • Can Aditya take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Aditya

Personality Compatibility


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