Adriana Sivo

Critic
DISC Type : C

Account manager at The HEINEKEN Company

Greater Milan Metropolitan Area, Italy

Overview

Adriana has no verified overview

Personality Overview

Precise

Critic

Objective Thinker

They are quite likely to negotiate on pricing or other key terms.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Adriana has no verified topics they care about

Media Appearances

Adriana has no verified media appearances

Work History

3-2025
Account manager at The HEINEKEN Company
7-2023 - 2-2025
Group Category and Shopper Insights Manager - Off Trade- Category & Commercial Strategy Team at The HEINEKEN Company
11-2022 - 6-2023
Group Channel & Category Manager at The HEINEKEN Company
11-2016 - 6-2017
Customer Marketing Manager-Carrefour, Bennet,Auchan at Reckitt
2-2014 - 10-2016
Customer Marketing Manager- Esselunga, Finiper, Discounters at Reckitt

Education

2006 - 2008
Master of Science- Economics and Management of International Markets and New Technologies from Università Bocconi
2005 - 2006
International Exchange (Erasmus) from UNIVERSIDADE CATOLICA PORTUGUESA, Lisbon – Portugal

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Milan Metropolitan Area, Italy Job Level : Middle Designation : Account manager at The HEINEKEN Company
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Insights For Selling To Adriana

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adriana is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Adriana

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Adriana move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Adriana take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Adriana

Personality Compatibility


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