Ahmad Yaghi

Inquirer
DISC Type : cd

Co-Founder at Mersal24

Dubai, United Arab Emirates

Overview

Ahmad is a Digital Marketing Director and the Co-Founder of Mersal24. He specializes in digital strategy, content creation, and social media management, with proficiency in analytics tools like SEMRush and HubSpot. He holds both a Masters and a Bachelors degree from Damascus University and has a proven record of leading cross-functional teams.

He is passionate about building a positive work environment, believing companies should treat team members as humans, not robots. He values responsibility and organized workflows over rigid schedules, fostering a collaborative and respectful culture. His current focus is on scaling his company, Mersal, by building a strong, partner-like team.

He is actively seeking collaborations with business developers, photographers, and social media influencers in the UAE to grow his agency.

Personality Overview

Upfront

ROI Conscious

Demanding

They care equally about the product and its potential impact.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Creator Collaborations
He is actively searching for photographers, videographers, and micro-influencers in the UAE to partner with for content creation projects at his agency.
Agency Growth
As Co-Founder of Mersal, he is focused on scaling the business and is looking for a business developer to join as a partner, not just an employee.
Human-centric Work Culture
He has publicly shared his opinion that good companies should be based on responsibilities and organized workflows rather than rigid 'punch in, punch out' systems.

Media Appearances

Ahmad has no verified media appearances

Work History

9-2024
Co-Founder at Mersal24
10-2023 - 10-2025
Digital Marketing Director at Metasoft IT Solutions
6-2023 - 11-2023
Social Media Manager at Prime Healthcare Group LLC
8-2021 - 1-2022
Content Editor and SEO Specialist at HQ Property Inspection
4-2021 - 4-2022
Digital Marketing Executive at Syria Alghad Radio Station

Education

3-2022 - 3-2024
Master's degree from Damascus University
9-2017 - 11-2021
Bachelor's degree from Damascus University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Dubai, United Arab Emirates Job Level : Leadership Designation : Co-Founder at Mersal24
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Insights For Selling To Ahmad

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ahmad is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Ahmad

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ahmad move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Ahmad take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Ahmad

Personality Compatibility


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