Akshata S. in

Akshata S.

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Chief CX Design Officer at TVS Motor Company
📍 Bengaluru, Karnataka, India

Akshata S. is the Chief CX Design Officer for TVS Motor Company and Norton Motorcycles, with over 18 years of experience in digital marketing and customer experience. She spearheads digital transformation initiatives, integrating mar-tech, AI, and ML to enhance the customer journey. She holds a Masters in Mass Communication from KC College.

Akshata is a strong advocate for effective, human-centric customer service. She believes technology should enhance the user experience rather than create barriers, particularly in customer support roles where empathy is crucial. She is also a Hubspot Social certified professional.

She uniquely leads customer experience design for both the mass-market TVS Motor brand and the iconic, high-end Norton Motorcycles brand.

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Experience
7 Years
Current Role
Chief CX Design Officer
Job Level
Leadership
Location
Bengaluru, Karnataka, India
Personality Overview

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Priorities

Topics Akshata cares about

CX Transformation
Leads the end-to-end customer experience journey and digital transformation for major automotive brands, focusing on strategy, design, and implementation.
Mar-tech Integration
Focuses on implementing advanced marketing technologies, including AI and ML, to innovate customer communication, content, and overall engagement.
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Career

Work history

12-2025
Chief CX Design Officer
TVS Motor Company
4-2024
Head - CX Design
TVS Motor Company
4-2022 - 12-2025
Principal CX Architect
TVS Motor Company
7-2025
Chief CX Design Officer
Norton Motorcycles
9-2019 - 1-2021
Project Marketing Manager
OnePlus
In the press

Media appearances

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Education
2007 - 2008
Masters In Mass Comm
KC College
2004 - 2007
BMM
Bharatiya Vidya Bhavans
Social presence
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Behavioral profile

DISC profile (public)

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