Alain Bernhad

Editor
DISC Type : CS

VR Premium Sales Manager BeLux at Akzo Nobel Coatings

Brussels Metropolitan Area, Belgium

Overview

Alain Bernhad serves as the VR Premium Sales Manager for the BeLux region at Akzo Nobel Coatings, focusing on sales management and paint-related activities for the automotive sector. Described by colleagues as result-oriented and extremely professional, he has built a career within Akzo Nobel, demonstrating deep expertise in vehicle coatings and repair solutions.

His professional life is deeply intertwined with the automotive industry, showing a keen interest in major manufacturers like Toyota and General Motors. He actively participates in sharing innovations and knowledge with key partners, indicating a strong passion for advancing automotive technology through collaboration.

Alain was involved with the launch of AkzoNobels world-first hydrogen-powered Automotive Training Center, underscoring his connection to sustainable and pioneering technologies.

Personality Overview

Objective Thinker

Skeptic

Sometimes Friendly

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They are always well-planned and adopt a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Automotive Coatings
As a sales manager for Akzo Nobel's VR division, his entire focus is on coatings and paint solutions for the vehicle refinishing and repair industry.
Industry Collaboration
He emphasizes working closely with the body shop sector to develop innovative solutions and actively shares knowledge with partners like Toyota.
Sustainable Innovation
He proudly shared news about AkzoNobel's hydrogen-powered training center, showing an interest in environmentally friendly technologies within his field.

Media Appearances

Alain has no verified media appearances

Work History

1-2013
VR Premium Sales Manager BeLux at Akzo Nobel Coatings
1-2013
Sales Manager at Akzo Nobel Coatings
4-1986 - 12-2012
Sales Manager / PDI KAM Benelux at Akzo Nobel Coatings

Education

Alain has no verified education history

More Information

Social Presence :

Prographics :

Exp : 39 Location : Brussels Metropolitan Area, Belgium Job Level : Middle Designation : VR Premium Sales Manager BeLux at Akzo Nobel Coatings
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Insights For Selling To Alain

During A Call Or A Meeting

DO's

  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Use a presentation with information before getting into a live product walkthrough
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alain is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Alain

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Alain move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Alain take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Alain

Personality Compatibility


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