Alan Dray

Energizer
DISC Type : I

Director, Multi-Cloud Data Strategy Solution Architect at Salesforce

Rochester, New York Metropolitan Area, United States

Overview

Alan Dray is a Director and senior-level architect at Salesforce, where he has focused on B2B customer data challenges for over 12 years. An alumnus of Buffalo State University, he specializes in multi-cloud data strategy, data modeling, and MDM, leading the architecture of high-impact business solutions.

For more than a decade, Alan has crafted Salesforces leading solution architecture blueprints for B2B Customer 360.

Personality Overview

Enthusiastic

Full Of Energy

Imaginative

They are friendly, approachable and love to make new connections.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

B2B Customer 360
He has been crafting Salesforce's primary B2B Customer 360 solution architecture for over a decade, establishing him as a leading expert in this specific domain.
Salesforce Data Cloud
His recent presentations focus on leveraging Data Cloud to unify customer data and resolve data inconsistencies, especially for companies with multiple Salesforce orgs.
Multi-Org Strategy
He architects solutions for companies with multiple Salesforce orgs, helping them unify data and avoid silos without complex merges.

Media Appearances

Alan has no verified media appearances

Work History

2-2021
Director, Multi-Cloud Data Strategy Solution Architect at Salesforce
1-2018
Director of Product Management at Salesforce
3-2015 - 1-2018
Sr. Data and Technical Solution Architect at Salesforce
10-2011 - 3-2015
Principal Sales Engineer/Solution Architect at Salesforce
3-2008 - 10-2011
Solutions Architect at Xerox Corporation

Education

1980 - 1984
BS from Buffalo State University
Education details unavailable from Buffalo State University

More Information

Social Presence :

Prographics :

Exp : 31 Location : Rochester, New York Metropolitan Area, United States Job Level : Senior Designation : Director, Multi-Cloud Data Strategy Solution Architect at Salesforce
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Insights For Selling To Alan

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alan is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Alan

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Alan move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Alan take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Alan

Personality Compatibility


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