Alberto De Arriba Rufo

Critic
DISC Type : C

Director of Engineering at The Knot Worldwide

Barcelona, Catalonia, Spain

Overview

Alberto has no verified overview

Personality Overview

Critic

ROI Driven

Objective Thinker

They are quite likely to negotiate on pricing or other key terms.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

Alberto has no verified topics they care about

Media Appearances

Alberto has no verified media appearances

Work History

2-2026
Director of Engineering at The Knot Worldwide
10-2022 - 2-2026
Associate Director of Engineering at The Knot Worldwide
11-2018 - 11-2022
Senior Engineering Manager at The Knot Worldwide
7-2017 - 11-2018
Tech Lead at The Knot Worldwide
11-2016 - 7-2017
Backend Developer at The Knot Worldwide

Education

2005 - 2008
Ingeniería en Informática from Universidad de Salamanca
2004 - 2006
Máster en Comercio Electrónico from Universidad de Salamanca

More Information

Social Presence :

Prographics :

Exp : 13 Location : Barcelona, Catalonia, Spain Job Level : Mid-senior Designation : Director of Engineering at The Knot Worldwide
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Insights For Selling To Alberto

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alberto is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Alberto

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Alberto move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Alberto take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Alberto

Personality Compatibility


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