Alejandro Alonso Jorquera

Alejandro Alonso Jorquera serves as a Product Manager at BAUHAUS España, where he directs the strategy for the sanitary products division. His role centers on creating the national marketing plan, managing budgets, and conducting profitability analysis for his sector. He is a graduate of Escola Universitaria Blanquerna.

His professional interests extend to the broader home improvement and construction materials industry, including specialist suppliers in areas like adhesives and sealants. This suggests a comprehensive passion for the sector beyond his immediate responsibilities.

He has a distinct focus on analyzing the financial performance and return on investment of marketing initiatives within his specific product category.