Alena McGonigle

Visionary
DISC Type : Ds

Director, Marketing & Communications at Wine & Spirits Wholesalers of America

Alexandria, Virginia, United States

Overview

Alena has no verified overview

Personality Overview

Big Vision Person

Early Adopter

Risk Tolerant

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Alena has no verified topics they care about

Media Appearances

Alena has no verified media appearances

Work History

9-2025
Director, Marketing & Communications at Wine & Spirits Wholesalers of America
1-2025 - 9-2025
Senior Manager, Marketing & Communications at Wine & Spirits Wholesalers of America
4-2023 - 1-2025
Manager, Marketing & Communications at Wine & Spirits Wholesalers of America
5-2021 - 4-2023
Senior Coordinator, Marketing and Communications at Wine & Spirits Wholesalers of America
8-2019 - 4-2021
Communications Associate at Berman and Company

Education

2013 - 2017
Bachelor’s Degree from University of Richmond

More Information

Social Presence :

Prographics :

Exp : 12 Location : Alexandria, Virginia, United States Job Level : Mid-senior Designation : Director, Marketing & Communications at Wine & Spirits Wholesalers of America
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Insights For Selling To Alena

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alena is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Alena

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Alena move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Alena take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Alena

Personality Compatibility


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