Alex Adkins

Energizer
DISC Type : I

Co-Founder | Head of Events at Planwell

Greater Indianapolis, United States

Overview

Alex Adkins is the Co-Founder and Head of Events at Planwell, an agency creating strategic event experiences for B2B teams. With a background in event and field marketing at companies like Seismic and Lessonly, she specializes in driving engagement and pipeline growth. She is a graduate of Purdue University.

Outside of co-founding her company, Alex is a new mother and has been publicly sharing her journey of reshaping her work habits. She is focused on integrating the demands of building a business she loves with being the mom she wants to be, prioritizing work-life balance and intentionality.

She and her co-founder started Planwell in 2021 to provide lean B2B marketing teams with a more strategic, embedded event partner.

Personality Overview

Enthusiastic

Big Picture Person

Imaginative

They are friendly, approachable and love to make new connections.  They are always positive and upbeat, so take their promises with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

B2B Event Strategy
Her career and company, Planwell, focus on crafting B2B events that generate pipeline, from securing budgets and driving registration to creating memorable brand experiences.
Field Marketing
She frequently shares expert advice on overcoming common field marketing challenges, particularly for small-group and 1: 1 events, to ensure attendance and impact.
Work-Life Integration
As a new mother and founder, she is actively redesigning her professional life to balance career ambitions with her personal goal of being a present parent.

Media Appearances

Alex has no verified media appearances

Work History

1-2023
Co-Founder | Head of Events at Planwell
11-2021 - 1-2023
Manager, Event Marketing at Seismic
12-2020 - 11-2021
Field Marketing Specialist, II at Lessonly
3-2019 - 11-2021
Field Marketing Specialist at Lessonly
6-2018 - 3-2019
Sales Development Representative at Lessonly

Education

2013 - 2017
Bachelor's Degree from Purdue University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Indianapolis, United States Job Level : Leadership Designation : Co-Founder | Head of Events at Planwell
URL has been copied!

Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier
  • Be friendly and entertaining in your conversation

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Alex

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Alex take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Alex

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.