Alex Cruz

Critic
DISC Type : C

Executive Chairman at PortAventura World

London, England, United Kingdom

Overview

Alex has no verified overview

Personality Overview

Precise

ROI Driven

Critic

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Alex has no verified topics they care about

Media Appearances

Alex has no verified media appearances

Work History

12-2021
Executive Chairman at PortAventura World
8-2023
Vice Chairman at WestJet
11-2021 - 7-2023
Board Member at WestJet
3-2021
Investor, board member and advisor at Fetcherr Ltd
6-2021
Member, Corporate Advisory at mothers2mothers

Education

1988 - 1990
M.S. from The Ohio State University
1993 - 1994
Executive Education Program from SMU Cox School of Business

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : N/A Designation : Executive Chairman at PortAventura World
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Alex

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Alex take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Alex

Personality Compatibility


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