Alex Ip

Go-getter
DISC Type : d

Chief Financial Officer at Newfront

San Francisco, California, United States

Overview

Alex Ip is a seasoned finance executive and the Chief Financial Officer at Newfront, specializing in scaling high-growth technology companies. With an MBA from Harvard and a degree from Cornell, his career spans leadership roles at startups like Stitch Fix and MasterClass, as well as corporate development at eBay and Amazon.

He has a notable track record of building finance functions from the ground up, having been the first finance hire at both Stitch Fix and MasterClass, guiding them through periods of exponential revenue growth.

Personality Overview

Fast-Paced

Vision Oriented

Decisive

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Scaling Businesses
He has extensive experience leading finance for high-growth companies, overseeing 17x bookings growth at MasterClass and significant revenue increases at Stitch Fix.
Building Finance Teams
As the first finance hire at two major startups, he built and led FP&A and accounting functions. He frequently posts about hiring for his growing teams.
Corporate Development
His background includes leading M&A and investment activities for major tech companies like eBay and Amazon, focusing on strategic acquisitions.

Media Appearances

Alex has no verified media appearances

Work History

12-2020
Chief Financial Officer at Newfront
7-2017 - 10-2020
VP of Finance at MasterClass, Inc.
3-2013 - 12-2016
Head of Finance at Stitch Fix
6-2011 - 3-2013
Corporate Development at eBay
6-2010 - 8-2010
Corporate Development at Amazon.com

Education

2009 - 2011
MBA from Harvard Business School
2000 - 2004
2004 from Cornell University

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco, California, United States Job Level : Leadership Designation : Chief Financial Officer at Newfront
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Alex

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Alex take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Alex

Personality Compatibility


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