Alexandra Herrera in

Alexandra Herrera

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Account Director at Inizio Evoke
📍 Bloomfield, New Jersey, United States

Alexandra is a detail-oriented Account Director at Inizio Evoke, specializing in pharmaceutical marketing. With experience in oncology, dermatology, and rare diseases, she excels in product launches and multi-channel campaigns. She holds a B. S. in Pharmaceutical and Healthcare Marketing from Saint Josephs University.

Outside of work, Alexandra has a strong creative streak, having pursued a secondary major in Art during university. She follows medical research and innovation with keen interest, particularly celebrating breakthroughs in challenging diseases.

She uniquely combines her analytical business education in pharmaceuticals with a creative foundation in art.

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Experience
6 Years
Current Role
Account Director
Job Level
Mid-senior
Location
Bloomfield, New Jersey, United States
Personality Overview

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Priorities

Topics Alexandra cares about

Pharmaceutical Marketing
Her entire career is dedicated to pharmaceutical marketing across diverse areas including oncology, dermatology, pet health, and rare diseases for both HCP and DTC.
Multi-channel Campaigns
She has direct experience managing video production, conference activations, and developing both digital and print materials for comprehensive brand campaigns.
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Career

Work history

5-2025
Account Director
Inizio Evoke
10-2024 - 5-2025
Group Account Superviser
Fingerpaint Group
4-2024 - 10-2024
Associate Manager, HCP
Kenvue
10-2022 - 4-2024
Senior Account Supervisor
Evoke
10-2021 - 1-2023
Account Supervisor, Evoke New York
Evoke
In the press

Media appearances

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Education
Bachelor of Science in Business Administration (B.S.)
Saint Joseph's University
Education details unavailable
Monsignor Donovan High School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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