Alf Noto

Observer
DISC Type : ic

Retired Chief Procurement Office and Customer Care leader at Retired

United Kingdom

Overview

Alf Noto is a recently retired business leader with over 40 years of international experience in procurement and supply chain management. He concluded his career as Chief Procurement Officer at Deutsche Bank, having previously held senior roles at Microsoft and Nokia. He holds a Bachelors Degree from Coventry University.

Following his retirement in July 2025, Alf is focusing on personal interests. He is a passionate member of The City Academy Singers, a choir that partners with and raises funds for The Whitechapel Mission, a homeless charity. He enjoys sharing the choirs performances and charitable efforts.

Alf also served as the Chairman of the Board of Trustees for the Nokia UK Pension fund, with fiduciary responsibility for over £1 billion in assets.

Personality Overview

Value Driven

Assertive

Curious

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Supply Chain Transformation
Led major change programs in world-class manufacturing and B2C supply chain environments at Deutsche Bank, Microsoft, and Nokia.
Customer Care
His experience includes leading customer support transformations and managing the customer care organization for Microsoft's devices business (Xbox, Surface).
Sustainable Procurement
As CPO, he was an advocate for sustainable procurement, promoting ESG accountability and introducing mandatory vendor sustainability ratings for major contracts at Deutsche Bank.

Media Appearances

Alf has no verified media appearances

Work History

7-2025
Retired Chief Procurement Office and Customer Care leader at Retired
8-2017 - 7-2025
Chief Procurement Officer at Deutsche Bank
10-2016 - 7-2025
Managing Director, Strategic Vendor Management at Deutsche Bank
5-2014 - 9-2016
General Manager, Care at Microsoft
1-2013 - 9-2016
Chair Board of Trustees at Nokia (UK) Pension Trustees Company Ltd

Education

1980 - 1984
Bachelor’s Degree from Coventry University

More Information

Social Presence :

Prographics :

Exp : 24 Location : United Kingdom Job Level : Senior Designation : Retired Chief Procurement Office and Customer Care leader at Retired
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Insights For Selling To Alf

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Focus on immediate action-items rather than the larger goals
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alf is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Alf

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Alf move?

  • They like to analyze well and then make their decisions.
  • Can Alf take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Alf

Personality Compatibility


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