Alfredo Medina Cárdenas in

Alfredo Medina Cárdenas

Login to view DISC.
Head of Commercial Digital Transformation at HDI Seguros México
📍 Mérida, Yucatán, Mexico

Alfredo Medina Cárdenas leads Commercial Digital Transformation at HDI Seguros México, where he has over a decade of experience. He specializes in combining marketing, technology, and data to create agile processes and enhance partner operations. Colleagues describe him as proactive, dedicated, and a creator of disruptive ideas.

He is a passionate advocate for understanding user needs firsthand, believing that connection is key to designing effective tools. Alfredo values diverse and collaborative work environments, recently highlighting an engaging experience working with international colleagues. He is also a former entrepreneur, having founded his own business.

Unique fact: Alfredo was the founder of "La Marqueseri, " a business centered around a popular regional dessert, showcasing his entrepreneurial spirit.

Read the full overview →
Experience
15 Years
Current Role
Head of Commercial Digital Transformation
Job Level
Mid-senior
Location
Mérida, Yucatán, Mexico
Personality Overview

How Alfredo shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Alfredo cares about

Commercial Digital Transformation
Leads initiatives to drive efficiency and automation in commercial processes, focusing on enabling agents and distribution channels with new digital tools.
MarTech & CX Strategy
Focuses on leveraging CRM, CDP, and data automation to create personalized customer experiences and generate measurable results for the business.
+5 more topics Login to view topics
Career

Work history

5-2025
Head of Commercial Digital Transformation
HDI Seguros México
4-2018 - 5-2025
Gerente de Marca y Publicidad
HDI Seguros México
12-2016 - 4-2018
Coordinador de Imagen Corporativa
HDI Seguros México
8-2015 - 12-2016
Coordinador de Marca y Producto
HDI Seguros México
8-2013 - 8-2015
Gerente de Imprenta FormaPrint MID
La Anita
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2008 - 2012
Licenciatura
Universidad Modelo
5-2018 - 12-2018
Diplomatura
Universidad Anáhuac
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Alfredo. Free, 10 seconds.