Ali Ergün

Questioner
DISC Type : c

Research Associate | Chair of Information Systems & Transformation Management at Universität Duisburg-Essen

Cologne, North Rhine-Westphalia, Germany

Overview

Ali Ergün is a research associate at the University of Duisburg-Essen, specializing in digital transformation and leadership. With a background in business psychology and consulting experience at Capgemini Invent, he focuses on the intersection of human behavior and technology. He holds a Master of Science and a certification as a SAFe® 5 Agilist.

His work is driven by a passion for understanding how organizations and people can effectively navigate the digital era. He aims to build an interdisciplinary bridge between people and technology, providing academically sound insights for practical, daily use in organizational and personal growth.

His professional motto is: "People make Tech work. "

Personality Overview

Value Seeker

Systematic

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

AI and Leadership
He recently co-authored a paper on how Generative AI reshapes leadership roles and skills in knowledge-intensive environments, based on a case study of a large insurance company.
Digital Transformation
His primary research focus is on the successful management and implementation of digital transformation, drawing from his prior consulting experience at Capgemini Invent.
People & Technology
With a background in business psychology, he is deeply interested in the human-centric aspects of technology adoption and how it impacts organizational and personal growth.

Media Appearances

Ali has no verified media appearances

Work History

7-2024
Research Associate | Chair of Information Systems & Transformation Management at Universität Duisburg-Essen
7-2023 - 6-2024
Manager | Workforce & Organization at Capgemini Invent
1-2021 - 7-2023
Senior Consultant | Workforce & Organization at Capgemini Invent
4-2019 - 12-2020
Consultant | People & Organization at Capgemini Invent
3-2018 - 6-2018
Assistance | Management Diagnostic at managerberater Mario Lukié, Michael Basmann & Partner GbR

Education

2016 - 2018
Master of Science (M. Sc.) from Bonn-Rhein-Sieg University of Applied Sciences
2017 - 2017
Master of Science (Semester abroad) from Universiti Putra Malaysia

More Information

Social Presence :

Prographics :

Exp : 10 Location : Cologne, North Rhine-Westphalia, Germany Job Level : N/A Designation : Research Associate | Chair of Information Systems & Transformation Management at Universität Duisburg-Essen
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Insights For Selling To Ali

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ali is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ali

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ali move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ali take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Ali

Personality Compatibility


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