Ali Wilkinson in

Ali Wilkinson

Enthusiast · DISC type i
EMEA Marketing Manager, Running at New Balance
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
14 Years
Current Role
EMEA Marketing Manager, Running
Job Level
Middle
Location
London, England, United Kingdom
Personality Overview

How Ali shows up

Story Driven
Amiable & Agreeable
Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals. They agree with others often, so exercise caution when relying on their word.

Priorities

Topics Ali cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

11-2022
EMEA Marketing Manager, Running
New Balance
9-2019 - 11-2022
Category Marketing Manager (Trail/Hike)
inov-8
12-2017 - 9-2019
Senior Lead Tutor - Digital Marketing
Bauer Academy
3-2016 - 9-2019
Head of Content & Partnerships (Audio)
Bauer Xcel Media
10-2015 - 3-2016
Head of Content (Audio)
Bauer Xcel Media
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2000 - 2010
BSc
Loughborough University
1999 - 2006
High School
RGS Worcester
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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