Alice is an experienced Product Director at itsu [grocery] with over 15 years in the UK food industry. A University of Leeds Food Bioscience graduate, she specializes in innovation and new product development, having launched successful products for brands like Pret, Pip & Nut, and Ellas Kitchen into major retailers.
Alices passion for food began in childhood, cooking for her family at age 13 before working as a chef. This lifelong obsession drives her to create delicious, award-winning recipes. Outside of her professional life, she is a mum with expertise in developing family and baby-weaning meals.
She was instrumental in developing a unique childrens chicken nugget for Little Dish, which contained bonus vegetables and 50% less salt than average.
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