Alicia Catelli

Examiner
DISC Type : cs

Co-Founder/Operations Manager at JAS Drinks

Los Angeles, California, United States

Overview

Alicia Catelli is the Co-founder and Operations Manager of JAS Drinks. She leverages an extensive background in the fine-dining and hospitality industry, including experience as a Maitre D and Captain at renowned restaurants, to manage her beverage brands operations and growth.

Alicia is deeply connected to her family, having worked at their restaurant in Sonoma County and co-founding her current business with her sister. She is a passionate supporter of her friends and community, publicly celebrating their achievements and the work of charitable organizations.

Before entering the beverage industry, Alicia was a respected sommelier in the Los Angeles fine-dining scene.

Personality Overview

Tough To Convince

Late Adopter

Status Quo Seeker

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. They are thorough and always follow a systematic approach.

Topics They Care About

Beverage Industry
As the co-founder of JAS Drinks, she is focused on brand growth, recently celebrating a major product rollout with Whole Foods.
Hospitality Management
Her career includes management and training roles at high-end establishments like République and the Mandarin Oriental Hotel Group, showing a deep expertise in service standards.
Family Business
She honed her skills at her family's restaurant and later co-founded a company with her sister, indicating a strong value placed on family collaboration.

Media Appearances

Alicia has no verified media appearances

Work History

8-2022
Co-Founder/Operations Manager at JAS Drinks
11-2025
Maitre D' at Vandell
10-2014 - 5-2021
Captain at République
7-2014 - 10-2014
Staff Trainer at CATELLI'S RESTAURANT LLC
11-2011 - 6-2014
CityZen at Mandarin Oriental Hotel Group

Education

1996 - 1997
Education details unavailable from Ursuline High School
1993 - 1996
Education details unavailable from Geyserville High School

More Information

Social Presence :

Prographics :

Exp : 12 Location : Los Angeles, California, United States Job Level : Middle Designation : Co-Founder/Operations Manager at JAS Drinks
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Insights For Selling To Alicia

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alicia is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Alicia

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Alicia move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Alicia take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Alicia

Personality Compatibility


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