Alisa Campbell, MBA

Energizer
DISC Type : I

Interim Chief Financial Officer at TerrAscend

San Francisco Bay Area, United States

Overview

Alisa has no verified overview

Personality Overview

Imaginative

Informal

Enthusiastic

They are really good at seeing what the long-term impacts of their decisions could be.  They are friendly, approachable and love to make new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Alisa has no verified topics they care about

Media Appearances

Alisa has no verified media appearances

Work History

7-2025
Interim Chief Financial Officer at TerrAscend
2-2024
Senior Vice President, Corporate Finance & Accounting at TerrAscend
10-2022
Vice President, FP&A and Enterprise Integration at TerrAscend
2-2022 - 12-2023
Supervisory Committee Chair at North Bay Credit Union
1-2020 - 8-2020
Controller, Cresco California Cultivation, Manufacturing, and Corporate at Cresco Labs

Education

2014 - 2016
Master of Business Administration (M.B.A.) from University of Phoenix
2007 - 2011
Bachelors of Science from University of Phoenix

More Information

Social Presence :

Prographics :

Exp : 6 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Interim Chief Financial Officer at TerrAscend
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Insights For Selling To Alisa

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Share some stories about how you you have helped people in similar positions succeed
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alisa is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Alisa

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Alisa move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Alisa take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Alisa

Personality Compatibility


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