Allison Ernst

Inspirer
DISC Type : id

Director of Business Development at SleepyHeads.com

Cincinnati, Ohio, United States

Overview

Allison Ernst is a highly analytical professional leading a $20 million e-commerce business at SleepyHeads. com. Her expertise covers international markets, HR strategy, and marketing to drive revenue growth. A graduate of Miami University, she has a proven track record of managing and motivating large, cross-functional teams to exceed sales targets and achieve corporate goals.

She has a keen interest in the business development and market strategies of major consumer goods companies and large-scale retailers, such as Procter & Gamble and Target.

Unique fact: Allison has managed a $3. 5 million production budget and traveled internationally to oversee the entire in-house production lifecycle.

Personality Overview

Charming & Persuasive

Achievment Oriented

Decisive

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

International E-commerce
She leads a $20 million online business, managing operations across major platforms like Amazon. com, Walmart. com, and Shopify to drive international success.
HR & Corporate Culture
Her expertise lies in aligning HR strategies with corporate goals to cultivate a unified organizational culture and motivate high-performance teams of up to 30 people.
Revenue Growth
She has an outstanding track record of implementing actionable sales and business development strategies to exceed revenue targets and propel business growth.

Media Appearances

Allison has no verified media appearances

Work History

4-2020
Director of Business Development at SleepyHeads.com
4-2016 - 4-2020
Sales Director at SleepyHeads.com
4-2012 - 4-2016
Marketing Director at SleepyHeads.com

Education

Bachelor of Science - BS from Miami University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Cincinnati, Ohio, United States Job Level : Mid-senior Designation : Director of Business Development at SleepyHeads.com
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally
  • Focus on the big picture and the strategic value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Allison

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Allison take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Allison

Personality Compatibility


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