Allison Lauta

Observer
DISC Type : ic

Digital Marketing Manager at Shopbop

Brooklyn, New York, United States

Overview

Allison has no verified overview

Personality Overview

Value Driven

Assertive

Curious

They are generally good communicators and can be hard to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Allison has no verified topics they care about

Media Appearances

Allison has no verified media appearances

Work History

7-2025
Digital Marketing Manager at Shopbop
11-2023 - 8-2025
Global Integrated Paid Social Media Marketing Manager at Michael Kors
4-2022 - 11-2023
Global Integrated Social Media Marketing Coordinator at Michael Kors
6-2021 - 4-2022
Associate Media Planner at Mindshare
12-2020 - 6-2021
Marketing Research Assistant at Vector Media

Education

2015 - 2019
Bachelor of Science - BS from North Carolina State University
2018 - 2018
Italian and International Studies from Istituto Lorenzo de'​ Medici

More Information

Social Presence :

Prographics :

Exp : 7 Location : Brooklyn, New York, United States Job Level : Middle Designation : Digital Marketing Manager at Shopbop
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Focus on immediate action-items rather than the larger goals
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Allison

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Allison take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Allison

Personality Compatibility


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