Allison Shoff Brakatselos

Energizer
DISC Type : I

Sr. Director of Marketing at TELA Bio

Scottsdale, Arizona, United States

Overview

Allison has no verified overview

Personality Overview

Imaginative

Big Picture Person

Informal

They are always positive and upbeat, so take their promises with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Allison has no verified topics they care about

Media Appearances

Allison has no verified media appearances

Work History

2-2026
Sr. Director of Marketing at TELA Bio
1-2025 - 2-2026
Director of Product Marketing at TELA Bio
7-2023 - 12-2024
Director of Professional Relations at TELA Bio
5-2010 - 2-2023
Sr. Surgical Education Manager, West Region at BD
3-2009 - 4-2010
Clinical Specialist at Novadaq Technologies Inc.

Education

1984 - 1989
B.S. from The Pennsylvania State University
1991 - 1993
Associate from Lake Michigan College

More Information

Social Presence :

Prographics :

Exp : 20 Location : Scottsdale, Arizona, United States Job Level : Senior Designation : Sr. Director of Marketing at TELA Bio
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Allison

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Allison take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Allison

Personality Compatibility


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