Allison Wallin

Enthusiast
DISC Type : i

Marketing Director at Northwestern University - Kellogg School of Management

Greater Chicago Area, United States

Overview

Allison has no verified overview

Personality Overview

Amiable & Agreeable

Consensus Focused

Story Driven

They agree with others often, so exercise caution when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Allison has no verified topics they care about

Media Appearances

Allison has no verified media appearances

Work History

11-2024
Marketing Director at Northwestern University - Kellogg School of Management
1-2024 - 2-2025
Senior Marketing Manager, Leinenkugel’s at Molson Coors Beverage Company
8-2021 - 1-2024
Senior Marketing Manager, Topo Chico Hard Seltzer at Molson Coors Beverage Company
5-2019 - 8-2021
Marketing Manager, Miller Lite at Molson Coors Beverage Company
1-2017 - 5-2019
Associate Marketing Manager at MillerCoors

Education

2002 - 2006
B.S. from Vanderbilt University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Marketing Director at Northwestern University - Kellogg School of Management
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Allison

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Allison take some risk or not?

  • They can take some low-probability risks if needed.

You And Allison

Personality Compatibility


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