Amanda Ponzar

Commander
DISC Type : D

Senior Advisor, Public and Corporate Relations (Executive Team) at Kaptivate

Washington DC-Baltimore Area, United States

Overview

Amanda is a communications and marketing executive, currently serving as a Senior Advisor at Kaptivate. Educated at Harvard Business School, she is the founder of The Social Impact Group, a network for corporate citizenship leaders. Colleagues describe her as a "talented writer, " "consummate professional, " and "class act collaborator. "

Outside of work, Amanda is a mother of three and the author of a personal blog focused on parenting, family life, and travel. She is passionate about balancing a demanding career with her family life and often shares her personal experiences and advice through her writing.

Amanda is a recipient of the Army Commanders Award for Public Service Medal for her communications contributions.

Personality Overview

Strong-Willed

Impact-Driven

Candid & Clear

They like to be in a position where they can control the conversation and terms.  More than the product, they care about the effectiveness of the product. They respond well to strong and respectful communication.

Topics They Care About

Social Impact & CSR
She founded The Social Impact Group, a network of over 85 corporate citizenship leaders from top global companies, and has built her career around social impact.
Corporate Communications
As an award-winning communicator and contributing writer for Ragan and PR Daily, she often shares expertise on PR, branding, and executive thought leadership.
Parenting & Family
Runs a personal blog where she writes extensively about her experiences as a mother of three, covering topics like family life, travel, and parenting advice.

Media Appearances

News | Amanda Ponzar – Kaptivate. Featured in Kaptivate

See Now

Work History

4-2025
Senior Advisor, Public and Corporate Relations (Executive Team) at Kaptivate
8-2024 - 4-2025
Senior Communications Consultant and Government Contractor at Self Employed
2021
Founder and Leader at The Social Impact Group
2020
Communicators Roundtable Member, Advisory Board Member, Contributing Writer at Ragan Communications and PR Daily
8-2018 - 8-2024
Chief Communications & Marketing Officer at CHC: Creating Healthier Communities

Education

Sustainable Business Strategy from Harvard Business School
2010 - 2010
Corporate Social Responsibility (CSR) from Harvard Business School Executive Education

More Information

Social Presence :

Prographics :

Exp : 31 Location : Washington DC-Baltimore Area, United States Job Level : N/A Designation : Senior Advisor, Public and Corporate Relations (Executive Team) at Kaptivate
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Insights For Selling To Amanda

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Make sure that you circle back fast on any action items, it wins their trust
  • Objectively showcase the impact that your product creates

DONT's

  • Don't try too hard to forge relationships with them
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amanda is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Amanda

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Amanda move?

  • They can take decisions very fast if you manage to convince them.
  • Can Amanda take some risk or not?

  • The risks don’t matter much to them.

You And Amanda

Personality Compatibility


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