Amir Shirazi, MBA

Energizer
DISC Type : I

Sr Manager Technology at The Home Depot Canada

Maple, Ontario, Canada

Overview

Amir is an accomplished technology and product management leader with a strong track record in large-scale retail. Holding an MBA from Athabasca University, he excels in system integration and leading cross-functional teams to drive significant operational efficiencies and sales growth.

He orchestrated the complex rebranding of Lowes to Rona, which resulted in a 900 basis point increase in sales.

Personality Overview

Relationship Oriented

Big Picture Person

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are naturally enthusiastic, so take their promise with a pinch of salt. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Retail Tech Innovation
His career focuses on implementing technology, like mobile apps and Salesforce, to improve store operations, online fulfillment, and customer engagement for major retailers.
Driving Efficiency
Consistently delivers major operational improvements, having boosted store efficiency by 20% across 226 stores and enhanced specific applications to improve operations by 30%.
Large-Scale Rebranding
Orchestrated the successful and complex rebranding of Lowe's to Rona, a project that significantly enhanced brand awareness and drove a substantial increase in overall sales.

Media Appearances

Amir has no verified media appearances

Work History

8-2025
Sr Manager Technology at The Home Depot Canada
9-2024 - 8-2025
Manager, Technology at The Home Depot Canada
6-2022 - 3-2024
Director of Product Management at Lowe's Canada
10-2020 - 6-2022
Manager of Product Management at Lowe's Canada
1-2018 - 10-2020
Product Manager at Lowe's Canada

Education

10-2019 - 12-2025
CSPO from CSPO
8-2019 - 2-2022
Master of Business Administration - MBA from Athabasca University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Maple, Ontario, Canada Job Level : Middle Designation : Sr Manager Technology at The Home Depot Canada
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Insights For Selling To Amir

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amir is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Amir

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Amir move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Amir take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Amir

Personality Compatibility


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