Amy Burton in

Amy Burton

Supporter · DISC type s
VP of Commerce and Marketing Technology at Arhaus
📍 San Francisco, California, United States

Amy Burton is a digital transformation and e-commerce leader with nearly 20 years of experience. As VP of Commerce and Marketing Technology at Arhaus, she leverages her expertise from leading large-scale transformations at Gap Inc. , including Athleta and Banana Republic. She holds a Bachelors in Information & Communications Technology.

Originally from New Zealand, Amy began her career there before relocating to San Francisco. She has spent over a decade in the Bay Area, leading teams and driving change for major retail brands, blending her international experience with a deep understanding of the US e-commerce market.

Unique fact: Amy was Banana Republics first-ever web producer for the European market, where she built the foundation for their cross-continental e-commerce operations.

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Experience
19 Years
Current Role
VP of Commerce and Marketing Technology
Job Level
Senior
Location
San Francisco, California, United States
Personality Overview

How Amy shows up

Social Proof Driven
Risk-averse
Slow To Decisions

They are unlikely to become strong champions as they don't prefer pushing other people. They get along well with all people. They prefer to follow rules and procedures.

Priorities

Topics Amy cares about

Content Supply Chains
She is a scheduled speaker at the Martech World Forum on the topic of fixing broken content supply chains, indicating it's a current professional focus.
Digital Transformation
Her entire career, from Gap Inc. to Arhaus, has focused on leading digital transformation and change management at the intersection of technology and people.
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Career

Work history

1-2026
VP of Commerce and Marketing Technology
Arhaus
6-2022 - 6-2025
Senior Director, Digital Experience
Athleta
7-2020 - 5-2022
Director Digital Production + Innovation & Technology
Gap
12-2018 - 7-2020
Director of Change Management, Ecommerce Product Management
Gap Inc.
10-2017 - 12-2018
Director of Digital Operations, Gap Global Online
Gap
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor of Information & Communications Technology
CPIT (Christchurch Polytechnic Institute of Technology)
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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