Amy Mercado in

Amy Mercado

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Academy Director at Connect Management
📍 United Kingdom

Amy Mercado is the Academy Director at Connect Management, where she leads the division focused on nurturing the next generation of micro-creators. With a background in account management and a Bachelor of Arts from Nottingham Trent University, she is passionate about building effective creator marketing campaigns for leading brands.

She finds deep fulfillment in making a difference in peoples lives through her work. Amy has a strong appreciation for compelling brand storytelling and authentic content, showing a keen interest in creative advertising and organic creator partnerships that resonate with audiences.

She successfully built the Academy team at Connect Management from a solo venture into a thriving team of three.

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Experience
5 Years
Current Role
Academy Director
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Decision Approach
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Priorities

Topics Amy cares about

Creator Marketing
Her role is dedicated to managing and growing a roster of micro-creators, connecting them with leading brands for campaigns.
Team Growth
She has shared her pride in personally expanding her Academy team at Connect Management from just herself to three people.
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Career

Work history

1-2025
Academy Director
Connect Management
9-2023 - 1-2025
Senior Account Manager
Buttermilk
11-2022 - 9-2023
Account Manager
Buttermilk
9-2021 - 11-2022
Senior Account Executive
Buttermilk
9-2019 - 4-2020
Press and Social Media Assistant
Flipside PR
In the press

Media appearances

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Education
2015 - 2018
Bachelor of Arts - BA
Nottingham Trent University
2017 - 2017
Creative London Summer School Programme
ESCP Business School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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