Amy Smith in

Amy Smith

Enthusiast · DISC type i
Head of CRM, Loyalty & Integrated Marketing at SEPHORA
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
11 Years
Current Role
Head of CRM, Loyalty & Integrated Marketing
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Amy shows up

Story Driven
Amiable & Agreeable
Optimistic

They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Priorities

Topics Amy cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2023
Head of CRM, Loyalty & Integrated Marketing
SEPHORA
12-2020 - 12-2023
Head Of Customer Marketing
SEPHORA
1-2020 - 12-2020
Head Of Customer Marketing
BULK POWDERS®
11-2018 - 1-2020
Head of CRM
BULK POWDERS®
7-2017 - 10-2018
UK & US CRM Manager
Secret Escapes
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2009 - 2013
Masters of Mathematics
University of York
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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