Ana Cardenas

Pioneer
DISC Type : sdi

Senior Vice President Sales & Marketing at Carlton Senior Living

Sacramento, California, United States

Overview

Ana has no verified overview

Personality Overview

Decisive But Friendly

Driven But Considerate

Friendly But Fast

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Ana has no verified topics they care about

Media Appearances

Ana has no verified media appearances

Work History

8-2024
Senior Vice President Sales & Marketing at Carlton Senior Living
9-2019 - 8-2024
Vice President of Sales and Marketing at Carlton Senior Living
1-2017 - 8-2019
Regional Sales Director at Carlton Senior Living

Education

1998 - 2002
Bachelor's degree from Saint Mary's College of California

More Information

Social Presence :

Prographics :

Exp : 8 Location : Sacramento, California, United States Job Level : Leadership Designation : Senior Vice President Sales & Marketing at Carlton Senior Living
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Insights For Selling To Ana

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • During followups, use calls or text if needed, they should be fine
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Ana

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Ana move?

  • They are generally fast movers and can take quick decisions
  • Can Ana take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Ana

Personality Compatibility


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