Ana Cristina Novaes Costa is a seasoned executive with 28 years of experience in the B2B health and dental insurance market, holding leadership roles at firms like Amil, Hapvida, and currently Seguros Unimed. She is an expert in commercial strategy, sales, and after-sales, and holds a certification in "AI for Leaders".
Her focus at Seguros Unimed is on enhancing the customer journey and strengthening client relationships to drive retention and growth. She is passionate about leveraging her extensive experience to improve service quality and ensure client loyalty, viewing a retained client as a brand advocate.
She has led the implementation of digital prospecting and CRM tools, demonstrating a commitment to modernizing sales processes.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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