Ana Paula Stoklosa Szeles

Enthusiast
DISC Type : i

Brand Operation Senior Manager at JLR

Frankfurt Rhine-Main Metropolitan Area, Germany

Overview

Ana Paula is the Brand & Marketing Strategy Director for Europe at Jaguar Land Rover, with over 20 years of experience shaping brand narratives. Holding an MBA from the University of São Paulo, colleagues describe her as detail-oriented, results-driven, and a collaborative team player.

Her background as an expatriate in Germany suggests an appreciation for diverse cultures and international work environments. She stays informed on global events and business trends through publications like BBC News and Harvard Business Review, indicating a keen interest in the world beyond marketing.

Unique fact: Early in her career, she was a freelance copywriter for Pirelli Tyres, creating digital content for a premium audience.

Personality Overview

Amiable & Agreeable

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word.

Topics They Care About

European Brand Strategy
Leads brand and marketing strategy for Jaguar Land Rover across the diverse European market, focusing on maximizing brand potential and achieving profit targets.
Premium Audience Marketing
Has direct experience creating content for luxury brands, including freelance work for Pirelli Tyres, demonstrating a strong understanding of the high-end consumer.
Marketing Performance Metrics
Emphasizes forecasting, tracking key metrics, and maintaining tight budget control to ensure marketing initiatives deliver measurable results and profitability.

Media Appearances

Ana has no verified media appearances

Work History

10-2024
Brand Operation Senior Manager at JLR
5-2022 - 10-2024
Digital Marketing Manager at JLR
4-2021 - 7-2022
Marketing Planning and Operations Manager at JLR
1-2017 - 1-2018
Copywriter at Freelancer
1-2014 - 1-2017
Expatriate in Germany at Marketing

Education

2012 - 2012
Associate's degree from Escola Superior de Propaganda e Marketing
2004 - 2005
MBA from USP - Universidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 12 Location : Frankfurt Rhine-Main Metropolitan Area, Germany Job Level : Middle Designation : Brand Operation Senior Manager at JLR
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Insights For Selling To Ana Paula

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana Paula is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Ana Paula

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Ana Paula move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Ana Paula take some risk or not?

  • They can take some low-probability risks if needed.

You And Ana Paula

Personality Compatibility


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