Andre Steinberg

Critic
DISC Type : C

Vice President, Sales & Marketing, Energy Industries Division, Americas at ABB

Greater Montreal Metropolitan Area, Canada

Overview

As Vice President of Sales & Marketing at ABB Energy Industries, Americas, Andre drives corporate strategy and profitable growth. An RPI Lally School of Management graduate, colleagues describe him as an accomplished executive and exceptional coach with a track record for outperformance.

Andre attended the German School in New York, suggesting a connection to German language or culture. His career has given him broad North American experience, having held leadership roles in both the United States and Canada.

He has successfully led and grown multiple diverse divisions within ABB, from Transformer Services to Power Electronics, demonstrating significant leadership versatility.

Personality Overview

Objective Thinker

ROI Driven

Information Seeker

They like to take decisions independently and do not seek others' support often.  They prefer to analyze logically and value objective facts over emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Industrial Automation
His recent activity focuses heavily on ABB's Automation Extended program and the evolution of Distributed Control Systems (DCS) like System 800xA® for industrial modernization.
Energy Transition
He has spoken at industry conferences on topics like decarbonization. His past roles also involved overseeing battery energy storage and power quality solutions.
Leadership & Mentorship
Multiple recommendations praise him as an "exceptional coach and mentor" who is passionate about the professional development and growth of his teams.

Media Appearances

Andre has no verified media appearances

Work History

8-2024
Vice President, Sales & Marketing, Energy Industries Division, Americas at ABB
1-2020 - 8-2024
Vice President, Sales & Marketing, Energy Industries Division Canada at ABB
6-2016 - 1-2020
VP, Global Sales and Marketing, Transformer Service at ABB
2-2013 - 5-2016
General Manager, Transformer Remanufacturing & Engineering Services (TRES), Canada at ABB
4-2011 - 2-2013
Director, Power Electronics, USA at ABB

Education

BS & MBA from RPI Lally School of Management
High School from German School New York

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Montreal Metropolitan Area, Canada Job Level : Senior Designation : Vice President, Sales & Marketing, Energy Industries Division, Americas at ABB
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Insights For Selling To Andre

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be ready for penetrating questions and critical examination of your pitch
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andre is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Andre

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Andre move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Andre take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Andre

Personality Compatibility


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