Andrea Tushingham, CRX, CMD

Enthusiast
DISC Type : i

Director, National Retail Marketing at Morguard

Canada

Overview

Andrea has no verified overview

Personality Overview

Consensus Focused

Amiable & Agreeable

Optimistic

They are generally friendly, so be careful when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Andrea has no verified topics they care about

Media Appearances

Andrea has no verified media appearances

Work History

6-2008
Director, National Retail Marketing at Morguard
10-2006 - 6-2008
Consultant at ALTernatives Inc.
5-2004 - 9-2006
Director of Marketing at The Mills Corporation
7-2000 - 5-2004
Director of Marketing at Cadillac Fairview
3-1999 - 7-2000
Director of Tenant Relations at Cadillac Fairview

Education

1987 - 1989
Fashion Merchandising from Fleming College
Senior Certified Marketing Director (SCMD) from International Council of Shopping Centres

More Information

Social Presence :

Prographics :

Exp : 30 Location : Canada Job Level : Mid-senior Designation : Director, National Retail Marketing at Morguard
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Insights For Selling To Andrea

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Compliment them about their personality if you get a chance
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrea is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Andrea

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Andrea move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Andrea take some risk or not?

  • They can take some low-probability risks if needed.

You And Andrea

Personality Compatibility


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