Andreas Hochberger, PhD in

Andreas Hochberger, PhD

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Senior Vice President Corporate Marketing at Eppendorf
📍 Greater Hamburg Area, Germany

Dr. Andreas Hochberger is the Senior Vice President of Corporate Marketing at Eppendorf SE, where he leverages over 30 years of global experience in the life sciences industry. A trained scientist with a PhD, he combines deep scientific knowledge with commercial leadership, overseeing brand management and MarTech infrastructure. Colleagues describe him as a strong executive leader.

Originally a scientist, Andreas has a passion for innovation and exploration that extends beyond his professional role. He has worked in three different countries, developing a strong capacity for leading multicultural teams. His background as a scientist informs his appreciation for major scientific achievements, such as space exploration missions.

Unique fact: He holds a PhD in Molecular Biology and transitioned from a career in science to become a global marketing executive.

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Experience
33 Years
Current Role
Senior Vice President Corporate Marketing
Job Level
Leadership
Location
Greater Hamburg Area, Germany
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Andreas cares about

Life Sciences Branding
He speaks publicly on the vital role of brand in the biotech and life sciences sectors, focusing on creating and communicating the "brand promise" in technically-minded organizations.
MarTech & Data
At Eppendorf, he is responsible for the entire MarTech stack, including CRM and marketing automation, to create data-driven marketing strategies.
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Career

Work history

4-2024
Senior Vice President Corporate Marketing
Eppendorf
4-2021 - 1-2025
Senior Vice President, Head of Global Marketing
Eppendorf
11-2018 - 6-2021
Vorstand, Member Of The Board
LSR- Fachabteilung Life Science Research im VDGH
1-2018 - 4-2021
Vice President, Head of Operational Marketing
Eppendorf
6-2015 - 12-2017
Vice President, Global Portfolio Management Marketing
Eppendorf
In the press

Media appearances

Eppendorf's Pipetting System Finder: A Game-Changer for Lab Managers. Featured in Lab Manager
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Eppendorf Receives Reviewers' Choice Award™ for Company of the Year. Featured in SelectScience
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Education
2015 - 2015
Finance
Harvard Business School
1982 - 1985
Dipl.Biol
Technical University of Munich
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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